Volunteer Spotlight
Driving Change Through Data: Alena’s Journey with She Loves Data in Dubai
In our latest Volunteer Spotlight, we delve into the inspiring story of Alena Placha, the lead of She Loves Data’s Dubai Chapter. Alena’s journey with She Loves Data began when she embraced the challenge of rejuvenating the Dubai chapter, a task that involved building the chapter from the ground up in a region new to her. This interview reveals not only the personal and professional transformations Alena has experienced through her involvement with She Loves Data but also highlights the broader impact of the organization on fostering data literacy and community engagement in the Middle East.
Interview with Alena Placha, the She Loves Data Dubai Chapter Lead
Q1: What motivated you to join She Loves Data as a volunteer, and how do you think your values align with the mission of the organization?
I was planning to move to Dubai, so when Jana (Co-Founder of She Loves Data) offered me the opportunity to restart the chapter there, I was incredibly happy and honored. I felt a great sense of responsibility in restarting the activities of SLD in a region that was entirely new to me, essentially starting from scratch. We had lost touch with the community over the years, so I had to start from the very beginning.
Q2: In what way/role have you been associated with SLD? Has your role changed, if so why and how?
I was asked to join as a Chapter lead right from the beginning, and I am still in that position.
Q3: Please share how SLD has impacted your life: a) personally and b) professionally?
I don’t know where to start. As I mentioned, I came to Dubai alone. The mission I took on with restarting SLD ME not only helped me build my professional network but also helped me find people who have now become more than just ‘work’ contacts. We have developed deeper connections and relationships because we aim for the same cause. Whether it’s overrated or not, doing good and helping others really connects people and brings them together. Having a positive impact on the people around you and society is so fulfilling and keeps me going. There are many inspirational stories here in the Middle East that need to be heard, and I believe SLD can provide the platform to do that.
So far, the feedback on SLD activities here has been amazing, and we are only at the beginning. The partnerships we have managed to create here are wonderful, and now I am facing a situation where we have so many plans but not enough people on the team. Fortunately, the team is already growing rapidly, and I know in my heart that this will accelerate even further.
Q4: Was there any challenge you encountered while volunteering with She Loves Data and how you or the team overcame it?
Yes, the biggest challenge was that we were completely unknown in the region, and I was here alone. I talked about SLD with literally everyone I met, telling them about the organization, what we have been doing for the past years, and encouraging them to join the community and work together. There are many women-focused initiatives in the region, so I had to create the right pitch to articulate what makes us different. But honestly, it was easier than I thought because SLD has done really amazing and impactful things, so it was ‘easy to sell’.
Q5: In your view, what has been the most significant impact of She Loves Data on the local or global community?
For me, the most significant impact is that we have a real, tangible, and measurable impact. This is something that sets us apart from other organizations in the region. Since we work with data, we know our community very well. We are bringing people together and offering free education, which is so underestimated and so important.
When I saw our signature programs, I was amazed. The curriculum is so well thought through that I felt like putting the creators on a pedestal because there is so much work, effort, and hours behind it.
In addition, I am honestly overwhelmed by the fact that people in SLD do this because they genuinely want to help others. The whole organization is volunteer-based; we don’t ask for any membership fee or premium subscription. It is free and for everyone. I feel that in today’s world, there are fewer and fewer things that are simply given for free with nothing but kindness and good intention.
Q6: Where do you see the role of She Loves Data in the future of data literacy and inclusion? How do you envision your continuing involvement?
I see there is enormous potential. We have already reached 17 different regions in the world, and I really hope we will continue to grow because I strongly believe that what we do could be incredibly beneficial to many regions where the impact would be unbelievable. For example, LATAM or Africa. The world is not just divided between the rich and the poor but also between the educated and uneducated, and the data literate and illiterate. If you look at the activities of UNDP and their World Data Forum program for sustainable development, the direction is clear.
Community Spotlight: Empowering Women in Data Through the UK & Ireland Chapter of She Loves Data
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How does Aishwarya Ramakrishnan empower Women in Data Science?
Discover Aish Ramakrishnan’s journey with She Loves Data, how volunteerism has shaped her mission to empower women in data science, and her recognition as a top tech leader.
She Loves Data and The Martech Weekly Collaborate
She Loves Data and The Martech Weekly Collaborate to Enable Women in Digital Marketing Amidst the Digital Revolution
(Singapore, July 2023) She Loves Data (SLD), a global organization with more than 25,000 members, dedicated to helping women enter and excel in the data and digital industries, has joined forces with The Martech Weekly (TMW), an industry-leading global media and research company, to drive positive change, foster diversity, and address the increasing demand for talent in the rapidly evolving digital marketing landscape.
The digital revolution has led to an explosion of marketing technologies, transforming the way businesses engage with customers. According to Chiefmartec.com, the 2023 marketing technology landscape supergraphic showcases 11,038 solutions. This is nearly twice the 6,829 solutions it reported in 2018, demonstrating the industry’s growth and complexity.
Recognizing this demand for talent, She Loves Data is committed to enabling women in data and digital marketing, by continuing to provide its popular upskilling certificate courses for free, in addition to other programs like mentoring, networking and provision of job opportunities at top martech and data companies. Studies show that gender diversity in the workforce leads to better business performance and innovation. According to McKinsey & Company, companies with diverse executive teams are 33% more likely to outperform their peers.
To support this mission, The Martech Weekly, represented by Juan Mendoza, Founder and Editor-in-Chief, will contribute a significant portion of proceeds from their inaugural TMW 100 Martech Innovators Awards to She Loves Data’s initiatives. This contribution will help support the talent gap by providing women access to SLD’s mentorship programs, educational workshops and scholarships.
The TMW 100 Awards aims to bring clarity to the marketing technology industry by ranking the most innovative marketing technology companies from 1st to 100th place globally. Applications are open until 25 August 2023 and the winners will be announced at the MOps-Apalooza live event in Anaheim California on 27 November 2023.
“We are thrilled to collaborate with The Martech Weekly to empower women further in the data and digital marketing fields,” said Jana Marle Zizkova, Co-founder and CEO of She Loves Data. “As the industry continues to evolve, it is vital to have diverse talent driving innovation. By providing resources and opportunities, we can equip women with the skills necessary to thrive in this dynamic landscape.”
According to a study by Women in Marketing Technology, women only occupy 26% of marketing technology leadership roles, despite studies that underline the importance of diversity in the martech space.
“Our collaboration with She Loves Data aligns with our commitment to celebrating innovation and promoting diversity in martech,” said Juan Mendoza. “The digital marketing landscape thrives on fresh ideas and diverse talent. By supporting She Loves Data’s initiatives, we contribute to narrowing the gender gap, and fostering a more vibrant and innovative industry.”
Martech providers and the companies that use their platforms can support by participating in the TMW 100 Awards, the world’s first independent awards platform that champions innovation in the global martech industry.
For more information about The Martech Weekly and the TMW 100 Awards, please visit: https://www.themartechweekly.com/tmw100/ .
Press Release: New study reveals strong demand among women to upskill for the digital economy
New study reveals strong demand among women to upskill for the digital economy: AI, Data and Digital Analytics are the top interest areas in 2023
Having the courage to change the things I can
Women@SheLovesData
Ocea Garriock
Chapter Lead, South Africa
Reprinted with permission. Edited by Rasyida Paddy
I strongly believe that it is our attitude to life more than our skills that leads to our success. And I live by the Serenity Prayer: “Grant me the serenity to accept the things I cannot change, the courage to change the things I can, and the wisdom to know the difference.”
My name is Ocea Garriock and I am the Chapter Lead for South Africa. In addition to my work for the local chapter, I have been assisting in the Leadership program for SLD volunteers. This involves coaching the Senior Leadership team, and running leadership courses on a regular basis for the leaders and team of volunteers.
I raised my hand to be part of this community as I have a passion for data and for assisting women in finding their voice and developing to their full potential. She Loves Data is the perfect platform for me to follow both passions. It has helped me to build a global network of like-minded people and to expand the impact I can have.
As many volunteers would have claimed, it is a challenge to remain motivated as a volunteer, as other areas of life place demands on our time and often take precedence over our volunteer work. It is also hard to lead a team of volunteers as they often have demanding day jobs and can’t always give enough time and focus to their volunteer work.
That said, as a community, we have to keep reminding ourselves of the reason we volunteered and the purpose we are driving towards – and in this case, the ability to lift other women in the technology space.
I often found it to be challenging as a women in the IT and data analytics industry. As women, we tend to suffer from imposter syndrome and have these negative voices in our heads that question our success and progress. I learnt how it takes self-awareness and self-confidence to overcome these challenges. We need to believe in ourselves and have an “I can” attitude. Then we need to build a network of other women, as well as men, that can support us and encourage us on our journey.
So what would my advice be to other women looking to break into the space and break the glass ceiling? Believe in yourself. Be brave and courageous. Then ask for help where you need it. Having a coach or mentor can help. Build and expand your network.
Ultimately, I thoroughly enjoy what I do and there is something to be gained from volunteering – and that is personal growth and a sense of purpose. I love working with a team of people that share my passion for developing more women into data careers. She Loves Data has connected me to many inspiring and dedicated women. I also love how it gives me a global platform to expand my contribution and impact.
Find others who share your journey and succeed in the path you want to pursue
Women@SheLovesData
Ha Giang Tran
Co-Lead, Vietnam Chapter
Reprinted with permission. Edited by Rasyida Paddy
“Math is only for smart boys”
I love Math. Dearly. I can spend hours pondering a Math problem. To twist, turn, and read the problems in so many different ways give me a sense of pure joy and order.
But the older I get, the more foreign the path to applied Math seems to a young girl.
I was selected for an advanced Math class for gifted students. In a classroom full of boys, and being one of the only 2 girls, I was just lost. I understood literally nothing on the black board.
I felt so stupid and embarrassed.
My friends were surprised that I even decided to attend that class. “Why don’t you choose something more feminine? Math is for smart boys.”
I dropped out 2 days later.
10 years later, I went for my first technical SQL training offered by She Loves Data. It was during this training where I met women from all walks of life who went through the same path as I did. The trainer, 5 years my senior, shared how she quit a 10-year career in banking to become a data analyst.
I realize how important it is to be around other women who share your journey and succeed in the path you want to pursue. And this time, I didn’t quit.
Having benefited from the exposure that I gained from my time with the organization, I decided to raise my hand and join Angélique Masse Nguyen, Duyen Dau, CPA (Aust.), Annie Duong Phan, and Hai Tran as Co-Lead for She Loves Data Vietnam chapter.
Just last month, She Loves Data Vietnam Chapter launched our data up-skilling program, which we offered free for all participants. This initiative was part of She Loves Data’s Certificate Program designed to help women who are interested in data up-skilling, especially SQL, to get a hands-on intro with experienced female analysts from Shopee, PwC, IAG and Amanotes.
We received great feedback from the program, and it gives me immense pleasure and pride to pay-it-forward and help build the community from the ground-up, as we offer women in the country a platform for them to learn and grow their technical capabilities in tech.
The original post was published on LinkedIn. Follow Giang to read more about her thoughts.
Finding the perfect harmony in my personal and professional growth
Women@SheLovesData
Quinn Pham
Instructor (Data Science & Marketing Analytics
Edited by Rasyida Paddy
American educator, businessman, keynote speaker and author of the bestselling book “The 7 Habits of Highly Effective People”, Dr. Stephen Covey, is known to have said, “Most of us spend too much time on what is urgent and not enough time on what is important.”
This got me thinking about how I choose to spend my time in a way that can optimize my impact on the community and the people around me.
When I came across She Loves Data (SLD) in 2018, I was attracted to the organization’s mission to inspire more women to become active contributors in a data-driven world. As a woman who comes from an accountancy background and eventually began working in business roles that require me to interact with data, I knew I have something to offer the community. And that was how I got started as a volunteer instructor for SLD’s signature courses series.
Over the past four years, I’ve benefited tremendously from the network of SLD supporters and volunteers, who inspire me and always offer me something new to learn from. After every SLD workshops I always get re-energized by the enthusiasm, curiosity and desire to learn from all the participants and volunteers!
There is no denying that volunteering comes with its own sets of challenges, one of which being giving the commitment and dedicating the time it deserves. However, this challenge can easily be tackled through effective personal time management strategies, and finding other volunteers to share the load with.
Ultimately, I personally believe that one always gets more out of volunteering than what you put in – especially when my commitment with SLD aligns with my personal and professional growth goals, it’s a perfect harmony.
Professionally, and outside of She Loves Data, I am managing a team for the first time, which comes with the typical challenges around people management, motivation, aligning the team and ensuring everyone drive towards a common goal. There is definitely no one-size-fits-all solution, so it has been important to explore my strength, weakness and personal leadership style to find an approach that feels the most authentic to me.
What I have learnt from this experience is that it’s important to be open to experiment, trying new things even if it’s outside of your comfort zone, and try to challenge your own assumptions.
So, what do I have to say to anyone looking to get into the data field? Data, when explored and utilized in the right way, has tremendous power to help optimize decision making and create new solutions. It’s also an exciting time to break into the field – today, we are seeing people from very diverse backgrounds getting involved in data and digital analytics field. So take the leap! The time is now.
The “Power of We”: Enriching oneself through volunteering
Women@SheLovesData
Wilma Lapuz
Global Operations Specialist
Edited by Rasyida Paddy
One of the best things about volunteering is the great sense of accomplishment you get from serving the community and other people. And that is why I’ve chosen to raise my hand to be a volunteer as a Global Operations Specialist at She Loves Data.
Volunteering has definitely given me a strong sense of purpose, as I contribute in ways that I can towards a greater good, instead of just thinking about “What’s in it for me?”
In addition to channeling my strengths towards supporting a cause that I truly believe in, I get to meet other inspirational and driven volunteers, from whom I get to learn something new from. By being part of the She Loves Data community, I also get the opportunity to attend workshops and programs that She Loves Data runs with its partners.
That said, one of the hardest things about volunteering would be the process of getting into it. Just like a job, everyone will need to go through the process of onboarding; learning about the organization, its structures, the team, systems, and how to navigate all these to get your work done. And because everyone else is also volunteering, we have to figure a way to collaborate flexibly while everyone else is also juggling a million other responsibilities with their work and personal commitments!
But truthfully, that is all part of the fun, which helps me break the monotony and boredom I may face from time-to-time with everyday life. By volunteering, and doing online courses, I’ve found the best way to enrich myself and grow as a person.
Living an intentional life to live a life of purpose
Women@SheLovesData
Venetia SK Ho
Global Operations Specialist
Edited by Rasyida Paddy
As a millennial, I’m very conscious of how I contribute and give back to society. I’m
extremely grateful to be surrounded by people who inspire me to grow and be a better
person every single day.
When I came across She Loves Data back in 2020, I was super impressed by what the organization stands for, its mission and the way the community operationalized itself to inspire more women to pursue careers in data. As a data enthusiast, I knew I wanted to be part of this community. And that was how my story as a volunteer in the global operations team at She Loves Data started in July 2020.
Two years in, and I’ve learnt so much from my fellow team mates and other volunteers. During my time with She Loves Data, I am happy to have met and worked together with members from various parts of the world. Leadership and crisis management are the biggest areas of growth for me. Keeping a community engaged during the pandemic when we had
to go fully virtual was no mean feat. The fact that we persevered on and continued running the programs that we did during this period shows the level of passion and commitment from every single volunteer we have in this organization.
Like many fellow volunteers, I’ve had to learn to juggle my time and. One of the challenges about volunteering would have to be dedicating the right amount of time and energy to deliver quality work, while balancing time between families, friends and a full-time job. That said, knowing that I’m giving my time towards a worthy cause helps keep the fire burning, as
I know I am spending time meaningfully to learn and grow with a like-minded community.
Joining She Loves Data has helped me overcome some of my fears, which I encountered earlier on in my career – which include a fear of negotiation. Thanks to the experiences I have gained both from my full-time job and volunteering work, I have also learnt to be courageous and to seize opportunities to practice my skill to be a better negotiator.
So what advice do I have for other young women like myself looking to find their breakthrough in their careers and life in general? Find your tribe. I’ve truly gained so much by giving back. There is strength in community, and I know I am not alone.